Meanwhile, another initiative, Sprout, aspires to be an oasis in urban food deserts across the country, bringing reasonably priced fruits and vegetables to convenience stores in low-income neighbourhoods where healthy options can be hard to find.
Corey Ellis, a fourth-year student at the Telfer School of Management, is involved in both these efforts to boost the availability of affordable produce. Enactus uOttawa ventures like these typically aim high. But the 100-member campus club, which takes a business-minded approach to solving social problems, also stresses down-to-earth goals such as self-reliance and sustainability.
The Growcer grew out of a trip last year to Iqaluit, where Ellis and three colleagues ran a workshop on entrepreneurship and heard often about the exorbitant cost of food and related health problems. Nunavut residents pay an average of twice as much for the same food as the rest of Canada, and 60% of children live in homes considered food insecure. The little produce that reaches those homes is rarely fresh by the time it arrives.